Recycling instructions are provided clearly through videos and explanations rather than text-heavy printouts.
It’s not always possible to look up recycling instructions every time.
Augmented reality (AR) recycling guidelines eliminate this need.
Users simply need to aim their phone camera at the product to be recycled.
Their phone recognizes the product and shows how to separate and recycle each part of it in real time via AR.

Cosmetics are packaged in both containers and boxes.
However, the boxes are discarded as waste upon product delivery.
Innovative packaging combines boxes and containers to eliminate unnecessary waste!
Creative cosmetics container with reduced packaging.

The story of a HyeYang, a mysterious girl with a connection to the sea.
The relationship between HyeYang and the boy is much like the one between us and the sea.
Meet the protagonist who does all that he can to get HyeYang back.

Atomy’s innovative eco-friendly sporting competition
Together with Atomy, we ourselves can save the oceans.
Awareness is raised through physical activity, helping people adopt a zero plastic waste lifestyle.
From fundamental issues to responsibilities, Atomy strives to create culture of enjoyment and togetherness.